Terms of Service

Welcome to Memora! Before you use our Services, please read these Terms of Service.

These Terms of Service ("Terms") apply to your use of the Memora app, the website at https://mem0ra.com, and our other services (together, the "Services"). They are an agreement between you and Memora LLC, a Louisiana company at 314 Jefferson Ave., Lafayette, LA 70503, United States ("Memora," "we," "us"). By using the Services, you agree to these Terms.

Please read our Privacy Policy, which describes how we collect and use personal information.

1. Who we are

Memora is a personal memory app. It helps you capture, organize and rediscover the moments that matter to you, using text, voice, photos and video. Memora can suggest dates, places, people and themes for your memories, and bring forgotten moments back to you over time. Your memories are private to your account.

2. Who can use Memora

You must be 18 or older to create a Memora account yourself.

A parent or legal guardian on the Legacy plan may invite their own child, aged 13 to 17, to join their household by sending a teen invite code from the app. By sending the code, the parent or guardian confirms that they are the child's parent or legal guardian, agrees to these Terms on the child's behalf, and is responsible for the child's use of the Services. A teen's memories are private to the teen. Other members of the household, including the parent or guardian, cannot see them in the app, and a teen's account does not appear when other users search for people. The parent or guardian can remove the teen from the household at any time.

Memora is not available to children under 13. If we find that a child under 13 has an account, or that a person aged 13 to 17 created an account without a teen invite code from their parent or guardian, we will close the account and delete its data.

3. Your account

You must give accurate information when you create your account, and keep it up to date. Keep your password private, and do not let anyone else use your account. You are responsible for what happens in your account. Tell us at once at legal@mem0ra.com if you think someone else has used it.

4. Using the Services

What you can do. As long as you follow these Terms, you may use the Services for your own personal, non-commercial use.

What you cannot do. You may not use the Services for anything illegal, harmful or abusive. For example, you may not:

• Upload, create or store anything described in section 5, "Protecting people."
• Upload photos, videos, voice recordings or other content you do not have the right to upload.
• Use the Services to follow, watch or find the location of another person without that person's knowledge and consent.
• Try to get into another person's account, or use questions, prompts or other methods to make Memora's AI show you another user's memories or personal information.
• Use the people, place or location features to identify strangers, or to collect information about people who have not chosen to be in your memories.
• Pretend to be another person, including by using Memora's voice features to make audio that sounds like that person.
• Get around the Services' security, limits or protections.
• Copy, sell or resell the Services, or use them to build a competing product.
• Reverse engineer the Services, except where the law allows it.
• Collect data from the Services with bots, scrapers or other automated means.
• Interfere with or disrupt the Services, including by uploading viruses or other harmful code.
• Use the Services to advertise, sell goods or services, or send spam.
• Sell or transfer your account.

Nothing in these Terms stops you from posting an honest review of Memora or criticizing it.

5. Protecting people

You may not use Memora to harm any person.

Children. You may not upload, create or store any sexual content involving a person under 18, or any content that sexualizes a person under 18, including drawings, edited images, and images or text made with AI. Ordinary family photos of children are allowed. If we become aware of apparent child sexual abuse material in an account, we will remove it, keep a copy for as long as federal law requires, report it to the National Center for Missing & Exploited Children, and permanently close the account. You may not use the Services to contact, groom, exploit or traffic any person.

Intimate images. You may not upload, create or store a nude, sexual or intimate image or video of any person without that person's consent, including edited images and images made with AI.

Threats and violence. You may not use the Services to threaten, harass or intimidate any person, or to plan or encourage violence against any person.

Difficult memories are allowed. Writing about painful experiences does not break these Terms. Your memories can include grief, illness, abuse you survived, or thoughts of suicide or self-harm. If you are in the United States and are in crisis, call or text 988 to reach the 988 Suicide & Crisis Lifeline. If anyone is in immediate danger, call 911.

What we do. If we find that an account has broken this section, we may remove the content, suspend the account, or permanently close it. We contact law enforcement when the law requires it, or when we believe a person is in immediate danger.

How to report. Email legal@mem0ra.com. Tell us what you saw and where in Memora you saw it. Do not send us the image or video itself. Sending or downloading child sexual abuse material is a crime, even to report it. You can also report child sexual exploitation directly to the National Center for Missing & Exploited Children at report.cybertip.org or 1-800-843-5678.

6. Your memories

They are yours. You own what you keep in Memora: your text, photos, videos and voice (your "Content"). As between you and Memora, you also own the captions, summaries, recaps, chapters and other things Memora creates from your Content, and we assign to you any rights we have in them.

They are private. Your memories are private to your account. We do not show them to other users, and we do not publish them. You can send a copy of a memory outside Memora yourself, for example with your phone's share sheet. Once you do, we cannot change or delete that copy.

The license you give us. You give Memora a limited, non-exclusive, royalty-free license to store, process and display your Content, only to provide the Services to you. This license ends when you delete the Content, except for copies in backups, which we remove within 7 days. We do not ask you to waive your moral rights, and we never sell your Content or use it for advertising.

We never edit your memories. We do not look at your memories unless you ask us to, or the law or section 5 requires it. If Content breaks the law or section 5, we may remove it as section 5 describes.

Other people in your memories. Your memories may include other people. You do not need another person's written consent to keep a memory about them in your own account. You must have the right to upload each photo, video and recording you add. You may not use a memory, or anything Memora creates from it, to embarrass, expose or threaten a person who appears in it, or to find where they are. Memora does not read your phone's contacts.

AI suggestions can be wrong. Memora uses AI to suggest captions, dates, places, people, moods and themes. These suggestions may be incomplete or wrong. They are offered to help you organize your memories, not as statements of fact, and you can edit or remove them at any time. Do not rely on them as a record of any event, person or relationship. Do not use anything Memora suggests about a person to make decisions that affect them, such as decisions about their credit, work, housing, insurance, education or medical care.

Keep your own copies. We back up the Services and work to keep your memories safe, but no service can guarantee against every loss. Keep your original photos, videos and recordings, and download a copy of your data from Settings, then Privacy, from time to time.

Deleting. You can delete any memory, or your whole account, at any time. When you do, we delete it from our active systems at once, and remove copies in backups within 7 days. A copy you sent outside Memora yourself is not affected, because we cannot reach it.

7. Feedback

If you send us ideas or suggestions about the Services, we may use them without paying you or owing you anything. Your memories are never treated as feedback.

8. Our rights in the Services

We own the Services, including the app, the website, our software, designs, text and graphics, and the Memora name and logo. These Terms do not give you any right to use them, except to use the Services as these Terms allow.

The app. We give you a personal, revocable, non-exclusive, non-transferable license to install and use the Memora app on devices you own or control, only to use the Services under these Terms. The app may update itself so that you have the latest version. It may include open source software, which is governed by its own licenses.

Apple and Google. If you got the app from the Apple App Store or Google Play (an "App Store"), these Terms are between you and Memora, not the App Store. We, not the App Store, are responsible for the app and for its support. If the app fails to meet a warranty that applies to it, you may tell the App Store, and it may refund the price you paid for the app. The App Store has no other warranty obligation for the app. You confirm that you are not located in a country under a US government embargo, and that you are not on a US government list of prohibited or restricted parties. Each App Store is a third-party beneficiary of these Terms and may enforce them against you.

9. Paid plans

Buying a plan. You buy a plan through the Apple App Store or Google Play, which processes your payment under its own terms. Prices are shown in the App Store before you buy, in your local currency.

Renewal. Plans renew automatically, monthly or yearly depending on the plan you choose, until you cancel. The App Store charges you at the start of each period.

Free trials. A plan may come with a free trial, if the App Store offers one for that plan and your account is eligible. Apple or Google shows whether you are eligible, how long the trial lasts, and when it converts to a paid plan, before you confirm. Unless you cancel at least 24 hours before the trial ends, it converts to the paid plan.

Cancelling. Cancel at any time in your Apple ID subscription settings or your Google Play subscriptions. Cancelling stops the next renewal. You keep your plan until the end of the period you paid for.

Refunds. Refunds are handled by Apple or Google under their policies.

Price changes. If we raise the price of a paid plan, we will tell you at least 30 days before the increase. It takes effect at your next renewal, so you can cancel first.

10. Third-party services

The Services may link to, or work with, services that other companies provide, such as Apple, Google and the AI providers listed in our Privacy Policy. Those services have their own terms and policies, and we are not responsible for them.

11. Changes to these Terms

We may update these Terms. If a change reduces your rights or adds to your obligations, we will tell you by email or in the app at least 30 days before it takes effect. Other changes take effect when we post them. If you do not agree to a change, you can stop using the Services, and export or delete your memories.

12. Suspending or closing accounts, and shutting down

You can stop using the Services and delete your account at any time.

We may suspend or close your account if you break these Terms, if the law requires it, or if your use of the Services puts others at risk or exposes us to legal liability. Before we do, we will tell you why, unless the law prevents it or telling you would put someone at risk. If you think we made a mistake, email legal@mem0ra.com within 30 days, and we will review it. Unless we closed your account under section 5, you will have at least 30 days after it is closed to export your memories. If we close your account, you may not create a new one without our permission.

If we stop offering the Services, we will tell you at least 60 days in advance, by email and in the app. During that time you can export everything you keep in Memora. We will stop charging renewals, and we will help you request a refund from Apple or Google for paid time you have not used. After the Services end, we will delete your memories.

13. Copyright complaints

If you believe that something on the Services infringes a copyright you own or control, email legal@mem0ra.com or write to us at the address above. Include your contact details, a description of the work, where it appears on the Services, a statement that you believe in good faith that the use is not authorized, and a statement, under penalty of perjury, that your notice is accurate and that you are the owner or authorized to act for the owner. We may close the accounts of people who repeatedly infringe.

14. Disclaimer of warranties

THE SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE." TO THE FULLEST EXTENT THE LAW ALLOWS, MEMORA MAKES NO WARRANTIES, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE DO NOT PROMISE THAT THE SERVICES WILL BE UNINTERRUPTED, ERROR-FREE OR SECURE, THAT AI SUGGESTIONS WILL BE ACCURATE, OR THAT CONTENT WILL NEVER BE LOST.

15. Limitation of liability

TO THE FULLEST EXTENT THE LAW ALLOWS, NEITHER MEMORA NOR ITS OWNERS, EMPLOYEES OR AGENTS WILL BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY OR PUNITIVE DAMAGES, OR FOR ANY LOSS OF PROFITS OR DATA, EVEN IF WE HAVE BEEN TOLD THEY ARE POSSIBLE. OUR TOTAL LIABILITY TO YOU FOR ANY CLAIM ABOUT THE SERVICES IS LIMITED TO THE AMOUNT YOU PAID US IN THE 12 MONTHS BEFORE THE CLAIM AROSE.

Some states do not allow these limits. Where they do not, the limits apply only as far as the law allows, and you may have additional rights.

16. Indemnity

If someone brings a claim against Memora because you broke these Terms or the law, or because of Content you uploaded without the right to, you will cover our reasonable costs of that claim, including legal fees. We will tell you about any such claim, and we may choose to handle the defense ourselves.

17. Dispute resolution

Try to resolve it with us first. If you have a dispute with Memora, email legal@mem0ra.com with a description of the problem and what you want. We will do the same if we have a dispute with you. Each of us agrees to try in good faith to resolve it for at least 30 days before starting a case.

Binding arbitration. If we cannot resolve it, the dispute will be resolved by binding arbitration, not in court, except as described below. The arbitration will be run by the American Arbitration Association (AAA) under its Consumer Arbitration Rules. Your fees will be no more than the AAA Consumer Rules allow, and if the arbitrator finds them excessive, we will pay them. The arbitration may take place by documents, by phone, by video, or in person in Lafayette Parish, Louisiana, unless the AAA rules or the law require otherwise. The arbitrator must follow the law and give a written decision. YOU UNDERSTAND THAT WITHOUT THIS SECTION, YOU WOULD HAVE THE RIGHT TO SUE IN COURT AND HAVE A JURY TRIAL.

No class actions. Disputes are resolved only on an individual basis. Neither of us may bring a dispute as a class action, a class arbitration, or a representative action, and no arbitration may be joined with another without the consent of everyone involved.

Exceptions. Either of us may bring a claim in small claims court if it qualifies. Either of us may also go to court for claims about intellectual property rights, about theft or unauthorized use of the Services, or for an order to stop an ongoing harm.

Courts. Any dispute that goes to court will be brought in the state or federal courts in Lafayette Parish, Louisiana, and we both agree to their jurisdiction.

If part of this section is unenforceable. If a court finds the class action waiver unenforceable for a dispute, that dispute will be decided in court, not in arbitration. If any other part of this section is found unenforceable, the rest still applies.

18. Governing law

These Terms are governed by the laws of the State of Louisiana, without regard to its conflict of law rules, and by the Federal Arbitration Act for section 17.

19. General terms

Electronic communications. You agree that we may send you notices and other communications by email or in the app, and that these meet any legal requirement for written communications.

Assignment. You may not transfer these Terms to anyone else. We may transfer them as part of a merger, acquisition or sale of assets, and the new owner must keep the promises in these Terms.

Events outside our control. We are not responsible for delays or failures caused by events outside our reasonable control.

The whole agreement. These Terms are the entire agreement between you and Memora about the Services. If we do not enforce a part of these Terms, we have not given up our right to enforce it later. If a part of these Terms is found unenforceable, the rest still applies.

California residents. If a complaint is not resolved to your satisfaction, you can contact the Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs, in writing at 1625 North Market Blvd., Suite N 112, Sacramento, California 95834, or by phone at (800) 952-5210.

20. Contact us

Email legal@mem0ra.com, or write to:

Memora LLC
314 Jefferson Ave.
Lafayette, LA 70503
United States